Katy Perry is teaming up with Pokemon to celebrate the brand's 25th anniversary. The singer will headline P25 Music, a year of surprise music events and musical collaborations.
To help fans kick off this celebration, a video highlighting moments in the brand’s 25-year history and a journey through the Pokémon world’s many regions was released on the Pokémon YouTube channel Wednesday (January 13th).
Perry said in a press release, “Pokémon has been a constant in my life from playing the original video games on my Game Boy, to trading Pokémon TCG cards at lunch, to the adventures of catching Pokémon on the street with Pokémon GO. I’ve even visited the Pokémon Café in Japan while on tour!"
The singer continued, "It is an honor to be chosen to help celebrate a franchise that has given me so much joy in the last 25 years, and to be able to watch it evolve in the ways it’s provided that kind of electric joy for the kids in my life and around the world.”